The most popular 2023 trends according to Pinterest

wooden table with bride and groom sign and flower in white and foliage all around it Credit: Yai Patpong

To provide insight on the most popular wedding trends for spring 2023, the experts at Aura Print compiled a list of 25 popular trends after scouring Pinterest to discover the number of Pins for each. And here are the top 15 most popular spring 2023 wedding trends to be insipired by... 


First place for the most popular wedding trend for spring 2023 goes to the floral-themed trend. This trend had 22,148 Pins on the image sharing platform. It can include things like floral arches, flower-themed cakes or flower crowns. With a total of 11,765 Pins, the blue-themed wedding trend places second in the study. The trend also appeared on 116 Pinterest boards from 2022 onwards, cementing its popularity for the upcoming season. What is more, there's been a great interest in navy blue wedding invites, which had a whopping 16,725 Pins.

Following closely behind, with 11,187 Pins is another colour-themed wedding trend, but this time it is the colour green. A perfect colour for a spring wedding, green-themed wedding trends featured on a total of 108 boards on Pinterest. As with any colour-themed wedding, any decorations with green shades would fit such a wedding theme.

And the least popular spring 2023 wedding trend is... with only 45 Pins in total (22,103 less than the floral-themed trend in first place) and appearing on just one Pinterest board, the pearl-themed wedding trend finishes in 25th place and therefore, last.

Liam Smith, expert at Aura Print, provides some information on why floral and colour-themed wedding trends are so popular for spring 2023. "A floral theme can bring a lot of romance to a wedding and the possibilities with such a theme are endless. Spring is a popular season for floral-themed weddings, as all trees and flowers are in full bloom, and couples have a vast range of different flowers they could choose from. As for blue and green-themed wedding trends, these are colours associated with spring and with the huge amount of shades they have, can complement a spring wedding perfectly."

The most popular 2023 trends according to Pinterest table
Credit: Rungtip Kanta

RankTrendNumber of Pinterest BoardsNumber of Pins
1Floral22222,148
2Blue11611,765
3Green10811,187
4Pastels848,183
5DIY728,000
6Pink937,785
7Rose416,213
8Purple425,195
9Bright705,045
10Blush573,597
11Sage Green232,603
12Cream152,852
13Orange322,502
14Peach261,974
15Navy191,506

You may also be interested in

Gifting options for the upcoming wedding season from BHS

Gifting options for the upcoming wedding season from BHS

Wedding gifts for the 2026 wedding season should be meaningful twists on classic gifts like home décor reflecting a couple's personalities. There is also a growing emphasis on sustainability and intentional gifting, with eco-friendly products becoming more common. Ultimately, the trend in 2026 is about thoughtfulness - choosing a gift that feels unique, useful, and emotionally significant rather than simply ticking a box.

READ ARTICLE

A Candle That Unlocks Experiences - New Launch from Cupidly

A Candle That Unlocks Experiences - New Launch from Cupidly

UK gifting brand Cupidly has unveiled a new scented candle collection designed to go beyond traditional home fragrance, combining scent, personalisation and QR-powered digital content to create what it describes as a more interactive gifting experience. Each candle in the range features a discreet QR code that, when scanned, unlocks curated digital content such as playlists, conversation prompts, shared rituals and date-night ideas. The concept aims to turn a familiar product into something more experiential, encouraging users to engage with the candle beyond its aesthetic and scent.

READ ARTICLE

Everything you need to know about prenups

Everything you need to know about prenups

Prenups are fast becoming a key part of wedding planning for many Brits, with new data from leading law firm Mills & Reeve showing a sharp surge in demand during the second quarter of the year, dubbed by the law firm as 'prenup season'. Brett Frankle, partner at Mills & Reeve, explains how the trend has developed and why more couples are choosing to put agreements in place ahead of their wedding. Over the last five years, we have seen a sharp rise in prenups between April and July, linked to summer weddings, preholiday planning and timesensitive instructions before ceremonies, with July proving particularly popular.

READ ARTICLE

The ‘I Do’ Dilemma: Why Couples Struggle to Sign Their New Names

The ‘I Do’ Dilemma: Why Couples Struggle to Sign Their New Names

More couples than ever are choosing to combine their surnames after marriage, but many are running into one unexpected problem: they can't sign their new name. Searches for "combined surnames" have risen by 37% in the past month, according to new data analysed by luxury pen brand Scriveiner. Interest has been steadily increasing over the past year, with a clear spike in the lead-up to wedding season between late spring and early autumn.

READ ARTICLE

Subscribe to Your Sussex Wedding Magazine for free

VISIT SITE

Follow Your Sussex Wedding Magazine on Facebook

VISIT SITE

Follow Your Sussex Wedding Magazine on Instagram

VISIT SITE

Submit your wedding to be featured in Your Sussex Wedding Magazine

VISIT SITE