Grooms' news, with fashion, grooming and styling tips for the stag

Wedding days are important for grooms too so make sure you look resplendent alongside your beautiful bride! Here you will find style advice to help you achieve your very best look. Don't forget your best man and page boys who all contribute to make your Big Day as perfect as can be!

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Choosing the perfect socks for your special day with Jayne Ireland

Tom Lane is a luxury knitwear brand, proudly designed and made in Britain. Founded in 2015 by Jayne Ireland, the business is run from her family farm in Lincolnshire, with a focus on quality and craftmanship and supporting buy British. Tom Lane pride themselves on their unique offering of socks, designed by Jayne herself. Combining customer feedback and industry knowledge, Jayne has a strong understanding of the current market and has created a range of socks with fun designs. Jayne uses a range of materials in her socks, including cotton, alpaca wool and even cashmere to create a sock for every occasion. After getting married herself in April 2021, Jayne has answered our questions on how our grooms can choose the perfect pair of socks for the big day.... read more

Posted: 20 May 2021

Win a wedding suit and accessories worth up to £500

Whether groom, best man, father-of-the-bride, or a guest, dressing for a wedding can be a sartorial minefield. Get expert insight into precisely what to wear, no matter your role on the day with Charles Tyrwhitt.As well as being one of the happiest days of your life, it's worth remembering that your wedding day is one of the most photographed days of your life too. There's no sense in skimping on style, and your partner won't thank you for it come the big day. The first decision to make is whether to wear morning dress or a suit. Of course, there's no right or wrong here; really it comes down to how formal you'd like to be. Morning dress brings with it a sense of occasion, and can't help but impress. A black lightweight wool tailcoat, buff or sky blue double-breasted linen waistcoat, and striped morning suit trouser are truly timeless, and will match with a shirt and tie in all manner of different colours and patterns.... read more

Posted: 28 April 2021

Laslett England launch bespoke range

British vintage inspired accessories brand launch bespoke monogrammed pocket squares. These unique accessories make ideal finishing touch and complements the wedding suit in the pocket of the well-dressed Groom/Spouse/Partner, Best Man and Ushers on their special day, and then provides the ideal 'thank you'gift and keepsake from the couple.Laslett England founder Melanie Laslett understands the importance of such a unique keepsake and presents the Wedding Couple with a selection of three Monogram style designs to choose from. After you've selected the initials and any key information such as date and caption, Melanie designs an appropriate format for your approval in your chosen colour scheme.... read more

Posted: 15 March 2021

How to perfectly match your shirts, suits and ties

Suits come in all shapes and sizes... and colours, and patterns, and shades too, come to think of it. In fact, there's a lot to think about when choosing a suit — and that's before you even consider what shirt or tie to wear alongside it.So how do you match your suit to your shirt and tie? Menswear retailer, Slater Menswear have created a definitive guide on how to get the balance right.Although trends come and go, there are certain staples when it comes to choosing a suit that have stood the test of time. In this guide, we've outlined how to create a look that will always come out on top.... read more

Posted: 12 March 2021

Charles Tyrwhitt launches loungewear

Renowned for its smart shirt and tailoring offering, Charles Tyrwhitt introduces a capsule collection of luxe loungewear. A selection of super-soft hoodies, relaxed polos, sweatshirts and luxury trackpants available in a variety of colourways including navy, mocha, sky blue and sage. The collection launched in February and here at County Wedding Magazines HQ we're sure that it will be a huge hit with grooms-to-be for getting ready on the morning of the wedding day, or taking away on the stag do or post-vow honeymoon getaway!... read more

Posted: 10 March 2021

New watches from Spinnaker and Timex

Your groom's look needs to be on point from top to toe and that means dashing accessories, additionally, you don't want to be taking your big-day timepieces on honeymoon - we have two new watches perfect for you! New from Spinnaker is a Help For Heroes collaboration, not only will you be doing your bit for this admirable charity but it will make your perfect accompaniment on the honeymoon; while the new Timex design is the perfect amalgamation of black and gold, classic, stylish and elegant, it's certainly a big-day showstopper!... read more

Posted: 8 February 2021

New London brand creating luxury underwear

The ethos behind new London-based British underwear brand Randies was to design and create a range of boxers made with men's bodies and men's day-to-day comfort in mind, after husband and wife team Ricky and Georgie felt the market lacked high performance underwear. The launch of the brand has made it easier than ever before for the modern man to find solutions that are smart yet comfortable and made to last.... read more

Posted: 5 February 2021

Jo Malone London - Fall In Love

The gift of scent comes in many forms. From signature colognes that spark a special memory, to indulgent bath and body products for a quiet night in. Jo Malone London introduces a selection of presents for a special someone in time for Valentine's Day and we have to say, here at County Wedding Magazines HQ we adore this new gents fragrance.... read more

Posted: 1 February 2021

Check out the latest offering from

There's no point in looks suave and sophisticated from the ankles up on your wedding day, just to go and ruin your dapper look with a questionable footwear. The new smart menswear offering from comprises loafers to lace-up boots, and designer shoes for the lifelong curator including Ted Baker, Kurt Geiger! What's more the prices are a steal to boot (excuse the pun!) so check out some new designs below and see what takes your fancy ...... read more

Posted: 27 January 2021

How to wear tweed, by Slater Menswear

Like many pieces of outerwear, tweed was developed out of necessity to help protect outdoor workers from the elements. Over time, however, tweed jackets, trousers and more have been reinvented into a must-have article of clothing that most men now own, yet many men still don't know how to make tweed work for them.To show you just how versatile this material is, Slater Menswear has created a guide on how to wear tweed the right way, explaining when you should wear tweed, on what occasions and worn with what.... read more

Posted: 21 January 2021

News from King and Allen

King & Allen, specialists in bespoke tailoring, has a whole host of exciting news about the brand. Exciting for brides- and grooms-to-be looking for their big-day attire, the just launched online store boasts accessories, face coverings, gifts and suit care items. With free delivery before Christmas, this is the perfect opportunity to find something special for the suit-lover in your life too! What's more, the company has moved to its new branch in Knutsford, Cheshire! Bidding a final farewell to its Wilmslow store at the end of October, after 11 fantastic years, the new branch is sure to inspire the most discerning of suit shopper - as well as this, there's an in-store promotion until Christmas, with 10% off our premium alterations service.... read more

Posted: 14 December 2020

Ditch your plastic razor this christmas

The Personal Barber Shaving Club creates curated shaving boxes based around the luxurious single-bade and brush style of shaving. Their razors give a close and smooth shave, they're easy to use, suitable for sensitive skin, and best of all; plastic-free. With billions of disposable plastic razors thrown into landfill every year, their shaving kits are setting out to prove you can make a huge dent in your plastic footprint, without compromising on quality. Gift sets are available. Let's get everyone making the switch to eco-friendly shaving .... read more

Posted: 11 December 2020

Unique personalised gifts for male style seekers

Cult British lifestyle brand, Mantidy - a best kept secret shared by A-listers like George Clooney and Sam Smith - is an essential gift purchase for any groom/groomsman! This stylish personalised accessories designed for ultimate organisation can be used in the run-up to the big day, the wedding itself and even post-vows when travelling on honeymoon. Founded three years ago by John McKenzie after he became increasingly frustrated with lost phone chargers and permanently tangled cables, he adapted the 'jewellery roll concept' to initially create luxury tech rolls with the modern man in mind, stylishly untangling a world of cable-frustration in the process.... read more

Posted: 9 December 2020

Style guide from Slaters menswear

Suit and kilt experts Slater Menswear - with stores nationwide - has created a style guide for grooms and wedding guests who want to nail the Scottish style and growing trend. Looking to 2021 and beyond, the kilt is a must-have for grooms wanted to embrace the trend regardless of heritage; when choosing your Tartan look, there are a couple of things to take into consideration. If you follow these simple steps, you're sure to find your perfect outfit:... read more

Posted: 7 December 2020

Be smart about it!

Zepp E is a stylish new smartwatch with a range of adjustable leather straps to match any outfit, and a borderless-arc design that elevates your overall look and mood. As well as looking good, the device harnesses the power of AI and cutting-edge technology to convert vital health statistics into actionable insights, helping users to more effectively monitor their physical and mental wellbeing. This can be used in pre-wedding fitness regimes as well as a handy must-have for the honeymoon!... read more

Posted: 4 December 2020

Let's get digital, digital!

Introducing Q Timex Reissue Digital LCA - a retro throwback sure to excite the groom and his groomsmen when it comes to choosing a timepiece for the big day or honeymoon. Today's watch market presents a strong demand for these throwback designs and their practical, nostalgic value. Since Timex is built upon 165 years of watchmaking innovation, the company is uniquely positioned to deliver on that demand. The nostalgia-charged Q Timex Reissue Digital LCA watch from the late '80s, is a style that recreates the original right down to its unique digital/analog hybrid display and pre-INDIGLO® backlight technology.... read more

Posted: 2 December 2020

Copenhagen Grooming, introduces even more innovations

Trailblazers in the men's grooming sector, Copenhagen Grooming, introduces even more innovations to the male grooming world. From the brand that introduced the world's first Beard Growth Kit - a unique 3-step process toboost beard growth within 150 days, the latest products brought to the Copenhagen Grooming universe, not only boost beard growth but maintain them too. Danish-born Copenhagen Grooming is now launching a brand new offering UK wide, The Beard Care Kit. LaunchingSeptember 2020, The Beard Care Kit from Copenhagen Grooming ensures Brits can tame their unruly facial fuzz and keep it in its best shape yet!... read more

Posted: 30 November 2020

Charles Tyrwhitt launches the Tyrwhitt Supporter collection

British menswear retailer Charles Tyrwhitt partners with England Rugby and creates The Tyrwhitt Supporter Collection: a new casual edit of high-quality menswear. Renowned for always delivering British elegance and exceptional craftsmanship, the brand introduces a timeless casual range in celebration of the four-year partnership with England Rugby. The new offering embodies the brand's enduring design and attention to detail, with pieces featuring the iconic English Rose as well as various rugby-inspired motifs adorning different items in the range...... read more

Posted: 27 November 2020

Grooming luxuries from Percy Nobleman

Frustrated by the endless 'faceless' men's products available on the high-street, Freddy Furber launched Percy Nobleman in 2012. A British brand inspired by old school class but given a modern and quirky makeover, the products have a premium feel at an affordable price making it the perfect range to incorporate in to your pre-wedding grooming regime...Aimed at the well-groomed gent, the packaging includes hand drawn designs; there are more than 35 products including Grooming Kits and Face + Stubble Wash to Beard Oils, Recovery Balms and Eau De Toilettes.... read more

Posted: 25 November 2020

New watch launch to support Help for Heroes

Dartmouth Brands, the parent company of AVI-8 watches, Spinnaker watches and RGMT watches is pleased to announce its collaboration with Help for Heroes. As a group, Dartmouth Brands will donate a minimum of £25,000 from a series of watch launches across the three brands. The AVI-8 Flyboy Engineer Automatic is the first of the Help for Heroes collaboration watches to launch, with another two the AVI-8, a Spinnaker and a RGMT launching next year in January 2021.... read more

Posted: 23 November 2020

All in one - men’s face mask and stylish silk pocket square!

With restrictions likely at wedding for the near future, grooms and guests can ensure they look smart and sophisticated while staying safe. Tailored and elegant, this pleated silk facemask not only protects, it's comfortable, breathable and looks fantastic when worn as a pocket square - easy reach for when needed to be used! Although targeted at office workers when having an important meeting, here at County Wedding Magazines HQ we think it's an innovative idea for weddings too!... read more

Posted: 19 November 2020

Something new - fuss free grooming gifts

Pre-wedding-prep isn't just reserved for the brides, the grooms too are investing in quality products and pre-wedding grooming regimes to get big-day ready. From regular men's treatments in spas and salons for the skin and face, to professional waxes and cut-throat shaves - the men's grooming is booming and doesn't look set to change any time soon. If you're a newbie to grooming, the best starting point is investing in a fuss-free all in one gift set to get you going. Check out these beauties...... read more

Posted: 17 November 2020

2020 fashion inspiration

As we near the end of 2020, and what a crazy year it's been, here at County Wedding Magazine HQ we thought we would take a look at the gorgeous trends for grooms which our County Wedding Magazines have covered this year! What's more, let's look to 2021, which is predicted to be the year of love. Around 75,000 weddings got postponed this year to next year, on top of what was already booked for 2021 that's a whole lot of weddings, and a whole lot of grooms needed to find their big-day look and stand out from the crowd. Enjoy...... read more

Posted: 12 November 2020

Monat enables you to wash and go

Not only for big-day prep, but also a little something to take away on honeymoon, Monat Black Shampoo + Conditioner is a complete 2-in-1 system that gently cleanses and conditions whilst maintaining essential moisture balance.... read more

Posted: 11 September 2020

Organic Apoteke faces facts

The male grooming industry is continuing to flourish which means more brands are creating unisex products – hallelujah! Organic Apoteke Active Face Hydrating Gel has active botanicals that balance sebum production and have anti-inflammatory and anti-bacterial actions. Perfect for preparing for your wedding day, the product evens complexions and heals blemishes whilst hydrating the skin.... read more

Posted: 9 September 2020

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